FREE training event for EdTech sellers!
Discussing Dollars
How to introduce budget impact in selling conversationsEducation budgets are tightening.
As we approach 2024 and the final tranche of ESSER spending, education leaders are steeling themselves for a challenging budget year. If you're an EdTech seller, you should prepare for intensified scrutiny of your products and services… and you'll need to be ready to demonstrate tangible product value. "It engages students!" won't make the cut anymore, especially for supplemental solutions.
Put simply, you must acknowledge the investment and show the return.
Learn to put financial conversations to work for you.
If you're responsible for winning PreK-12 or Higher Ed business, you cannot afford to miss this free training event. Discussing Dollars: How to introduce budget impact in selling conversations presents ideas for "digging into the numbers" in early discovery meetings, so you can help decision-makers expand their view of your product's value and factor ROI into their purchasing decisions.
Whether you sell enterprise technology solutions, core curriculum, or user-license supplemental products, you will appreciate the information packed into this session that shows you how to:
- Help educators contemplate the indirect financial impact of using your solution
- Make the case for fiscal value to administrators and central offices
- Support educational leaders in their fiduciary obligations to be good stewards of public funds
Meet your trainer.
Matt Gambino is the nation's leading sales trainer for education technology businesses. His company, PROPEL, is based in Massachusetts.