Sales Discovery Training That Separates Your Team from the Competition

Excellent discovery interviews help educators reconsider their needs and see themselves addressing challenges with your product or service. I will coach your education reps to lead discovery calls that tease out discrete requirements and get opportunities started off on the right foot.
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John Kline Head of Sales, SAM Labs
"Matt is the go-to professional for elevating your sales strategy and tactics in education sales. His trainings are both engaging and results-driven. He also has a terrific personality and great talent as a speaker and storyteller. In my twenty years in the business, he is the best I've worked with."
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Tina McMechen K12 Sales Manager, Mathspace
Matt provided a discovery/presentation training for my global sales team, and everyone loved it! One rep reworked her presentation the next day and reported the prospect responded with incredible enthusiasm to her new approach."
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Paul McDevitt AE, FEV Tutor
"As an EdTech sales professional, I can't say enough great things about Matt. His sales coaching is top-notch, and his situational examples, sample email/voicemail templates and role plays have been tremendously effective."

Say Goodbye to Half-Baked Discovery Calls

Too many education reps either fire off a list of trite, paint-by-number questions on discovery calls—or waste valuable time trying to disarm and “make friends” with prospects. Busy teachers and administrators don’t appreciate either approach.

To lead productive discovery interviews, your reps need to do more than ask about budgets, timelines and decision-makers. They need the patience to understand even the most discrete education challenges, the confidence to put credible ideas on the table, and the discipline to resist launching into a show-and-tell or offering a free pilot.

Discovery done correctly creates alignment, tees up a mutually respectful evaluation process and keeps your reps in the driver’s seat through the entire opportunity.

How I Will Help Your Team Conduct Excellent Discovery Interviews

Effective training sticks with consistent reinforcement and encouragement to ensure it lands with your team. I will work with you to develop a custom package based on your team’s situation by…:

  • Evaluating strengths and opportunities for improvement
  • Providing on-site or virtual training and development
  • Role-playing actual on-campus and telephone discovery interviews
  • Creating customizable interview guides that align with your product’s capabilities

Together, your team will facilitate discovery interviews that create alignment, build vision, and map out a sound evaluation process.

Hi! I’m Matt.

With over 20 years of experience in education sales and marketing, I know how hard it can be to sell in this market. 

As a former educator, I help your staff identify with the most important player in the equation—the buyer. I’ve trained some of the best sales teams in EdTech, from Google to Grammarly, and I know that this sales system will work for your team—or you will get a free refund, no questions asked.

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Reduce Stress, Build Confidence, and Win Sales

There is no shortage of sales advice, yet EdTech sales reps feel less confident than ever when reaching out to prospects and working opportunities. 

The PROPEL sales system will give your team a time-tested approach to winning the attention and respect of buyers while increasing win rates—or your money back.