Exclusively for FINN Global Education Attendees

You have the strategy. Now get the playbook.

Thanks for joining the FINN Global Education panel. We explored the high-level strategies for maximizing K-12 interactions. Now, I want to give you the specific, "boots-on-the-ground" tactics to execute them.

The gap between "Good Conversation" and "Signed Contract."

The panel topic—maximizing sales calls, event conversations, and demos—touches on the single biggest frustration in EdTech sales.

We all know the reality: Central office cuts and tight budgets make every interaction high-stakes. You can’t afford to let a "great chat" at a booth or a virtual event fizzle out once Monday morning rolls around.

Knowing you should build rapport and bridge the gap to your solution is one thing. Knowing exactly what words to say when you are standing on a concrete floor in an expo hall or jumping on a Zoom call with a distracted administrator is another challenge entirely.

If you are looking to arm your team with specific, repeatable tactics that turn these opportunities into revenue, I want to give you my proven framework for free.

Stop Collecting Badges. Start Booking Meetings.

I created the Booth to Business course specifically for teams that need to maximize their event and outreach ROI. It is a free, 5-day video course (just 90 seconds per day) that translates high-level strategy into actionable steps.

Here is what you (and your sales team) will learn:

The Session Bridge

Learn the exact script to pivot from a generic "How are you?" to a strategic conversation about the sessions they just attended.

The Fishbowl Fallacy

How to stop wasting time on "swag hunters" and identify the high-intent prospects who actually have the budget.

The Pot Roast Principle

Stop the feature-dump demos. Learn how to "serve the result first" to earn trust before you ever show a button or a menu.

The Smartphone Close

How to move beyond "I'll email you" and get a firm calendar commitment before you leave the conversation.

Turn panic into pipeline.

This isn't just a newsletter sign-up. This is a training tool you can slack to your sales team tomorrow morning.

By joining my list, you are getting the "Propel Way"—the battle-tested frameworks I use to turn stalled sales teams into high-velocity revenue engines.