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Beyond Button Pushing

Matt September 20, 2023

Beyond Button Pushing

How to delight more customers in less time

Watch The Replay
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"How's it going?" Why this one question is killing your role as a trusted advisor.

The Customer Success Manager role has exploded in edtech, but it has become largely reactive. We want to be consultative, but we're stuck on a hamster wheel of putting out fires, handling tech support, and answering "how-to" questions. It's time to move beyond button pushing.

This all starts by eliminating the one phrase that kills our agenda: "How's it going?" That simple question invites tension and stifles consultation.

This training is a three-act play designed to get you off that hamster wheel. I'll give you tactical things you can do today (Act 1), scripts for your next client meeting (Act 2), and a long-term strategy (Act 3) to transform your role from reactive support to proactive expert.

This training is for...

  • Client Success Managers (CSMs) who are underwater with reactive requests and want to become proactive, strategic partners.
  • Account Managers & Onboarding Specialists who need to manage client expectations and drive real adoption.
  • CSM Leaders looking for a playbook to help their team scale their impact.

Key frameworks and takeaways

This session provides the tactical blueprint for taking control of your client relationships. You will learn:

  • Act 1 (Tactics for Today): How to use a Pomodoro Timer to manage reactive work and the "Ikea Effect" script to get buy-in from your own manager.
  • Act 2 (Your Next Meeting): How to use list headlines to drive the bus and control the agenda.
  • The "Success Measurables" Script: The most important question and discussion you should be having with every client
  • The "Researcher/Advisor" Role: How to use tools like Google Scholar to bring real insights that reframe the conversation.
  • Act 3 (The Long-Term Play): How to build repeatable onboarding with mutual expectations and solidify your role as an expert.

Feedback from industry leaders.

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"Matt is the go-to professional for elevating sales strategy in education. His trainings are engaging and results-driven. In my twenty years in the business, he's the best I've worked with."

John Kline

Head of Sales, SAM Labs
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"I asked my team to rate Matt's training. The lowest rating was 4.5, and one of my most experienced reps said, '5.5! I’m going to start using this Monday!'"

Allison Duquette

CRO, CampusLogic
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"We're already seeing an impact... He's authentic, he's brilliant, and I would recommend him to anyone who seeks to take their sales skills to the next level."

Tamara Bousquet

EVP Sales, Carnegie Learning

About your trainer.

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As a leading sales trainer for the education technology industry, Matt Gambino partners with edtech sales and marketing leaders to build high-performing teams and scalable sales processes. Rooted in decades of direct experience, his strategies help organizations from startups to market leaders shorten sales cycles and drive revenue. Matt's practical, no-nonsense workshops provide the specific frameworks and language your team needs to win in today's complex edtech market.

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Account ManagementCSMCustomer SuccessEdtech AdoptionLand and ExpandProactive SupportRenewalsSales ProcessSales StrategyValue Selling

My mission is to elevate the edtech industry. I empower sales teams to sell with integrity and impact, and I provide a dedicated haven for teachers navigating their own career journey.

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