The roadmap from classroom to career.
"Edtech Sales Basics" is a new course I'm building specifically for educators.
Join the Founders Waitlist for exclusive first access and a one-time "Founding Member" discount.
Why I'm building this course (and why I need your help!).
A quick message on who this is for and why I'm building it with you.
My journey wasn't a career change; it was a fusion. For years, I lived in two worlds at the same time: a corporate edtech strategist during the week and a college faculty member on the weekend.
I didn't "escape" the classroom. I saw the canyon between the two worlds from both sides.
I saw the skills that make you an amazing teacher—empathy, patience, and the ability to deconstruct a complex idea. And I saw the corporate world that desperately needs those skills but doesn't know how to find them.
I'm building this course to be the bridge I wish I’d had. It’s the roadmap to translate your invaluable experience into a new, high-impact career. I’m building it for you, and I want to build it with you.
Stop guessing. Start preparing.
This course is a step-by-step roadmap to help you translate your classroom skills into a high-impact edtech career.
Reframe "Selling"
Overcome imposter syndrome and learn how to frame a sales meeting as a helpful, permission-based conversation—not a "pushy" pitch.
Talk the Talk
Master the corporate and edtech lexicon (SaaS, ARR, KPIs) so you can speak with confidence in any interview.
Translate Your Resume
Learn how to map your teaching skills (like classroom management and curriculum design) to the specific skills recruiters are looking for.
Master Discovery
Get my "Four Quadrants" framework to navigate any sales conversation and ask the right questions to uncover a prospect's true needs.
Prospect with Purpose
Learn how to find the right people, what to say, and how to confidently set the next steps without "hoping" for a follow-up.
Why teachers trust my training.
Real feedback from education professionals who have attended my workshops and training sessions.
"The week after Matt's training, I put his lessons into practice and it worked like a charm! As a former educator, I was so thankful for the ample practice and role-playing we did. It truly prepared me for the different avenues my conversations with customers could take. He’s also hilarious, so the whole day felt like fun!"
Natalie Kass
Former Middle School English Teacher
"As an educator, I know what a good presentation looks like, and Matt is one of those presenters who makes you want to pay attention. He breaks things down in a way that’s so relatable and easy to grasp. His style is informative without ever feeling like a lecture—you’re learning the whole time, but it’s so engaging you hardly notice."
Janna Tolleson, M.Ed.
Former Assistant Principal
"As a 20-year education veteran, I can confirm the effectiveness of Matt's approach from all sides. He delivered a session for our team that was engaging, informative, and highly effective. I can't speak highly enough about the content and his process."
Rick del Rosario
Former Director of University Admissions
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