Traditional vendors panic over screen-time rollbacks. True education partners lean into them.

When school districts announce they are rolling back screen time, most edtech sellers plunge into absolute panic. They reflexively send breathless, defensive emails stuffed with platform features and usage metrics. To a busy administrator, this approach reeks of desperation.

It is no wonder your AEs are getting ghosted by district leaders, and your CSMs are hitting massive bottlenecks at renewal time. Fighting the shift to analog learning is misguided (and makes you look painfully tone-deaf!). Now, more than ever, you need a human-first messaging approach that engages overwhelmed administrators and protects your pipeline.

Key frameworks and takeaways

In this session, I will show you how to change the paradigm of your discovery and retention calls. You will learn:

• Why rightly celebrating device rollbacks disarms skeptical buyers and instantly builds trust.
• How to use alignment with analog goals to expose deep operational challenges that only your product can solve.
• Evocative messaging systems for bypassing renewal bottlenecks and demonstrating real value.

This training is for...

• Edtech Account Executives who need a fresh strategy for discussing value with district leaders.
• Sales Development Reps (SDRs) who feel shut out by administrators dealing with rollbacks of technology.
• Customer Success Managers (CSMs) facing heavy friction and communication bottlenecks during renewal conversations.

A live-attendee exclusive

Registrants who attend the live session will receive my tactical toolkit for deploying this approach in your territory. You must be there live to get your copy.